Książki / rozdziały (CI)

Stały URI dla kolekcji

Teraz wyświetlane 1 - 2 z 2

Innovatics – a new toolbox of skills for innovative production managers
(Oficyna Wydaw. PTZP, 2012) Jasieński, Michał; Rzeźnik, Magdalena
We describe a metaphorical “toolbox” for innovatics – a new set of skills for managers who specialize in innovation management and in the study of innovations. We emphasize the importance of quantitative skills, multidisciplinary inspirations and heuristic methods for generatig innovative solutions. Knowledge of organizational behavior is essential to create in the workplace environment conducive to innovativeness.
Understanding and innovating business models: some basic methodological issues
(Oficyna Wydaw. PTZP, 2013) Jasieński, Michał; Rzeźnik, Magdalena; Candi, M.
We discuss basic components of the business model concept, with particular emphasis on rigorous and preferably quantitative methods of analysis of business models. We focus on factors which influence the process of developing customer value proposition - a crucial part of any business model. We also present an international collaborative project aimed at developing methods of making existing business models of SMEs more innovative.